Privacy Policy


This Privacy Policy explains how your personal information is collected, used, and shared when you visit or interact with the Swiss Furnace GmbH website (referred to as the "Site").

Personal Information We Collect

When you visit the Site, certain information about your device is automatically collected, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we gather information about the specific web pages or products you view, as well as the websites or search terms that led you to the Site. This information, collectively known as "Device Information," helps us enhance your browsing experience.

We use various technologies to collect Device Information, including:

  • Cookies: These are data files placed on your device or computer, usually with an anonymous unique identifier.
  • Log files: These track actions occurring on the Site and capture data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web beacons, tags, and pixels: These are electronic files used to record information about your browsing behavior on the Site.
When we mention "Personal Information" in this Privacy Policy, we are referring to both Device Information and Contact Information obtained from the contact forms available on the Site.

How We Use Your Personal Information

We primarily use the Contact Information we collect to fulfill any orders placed through the Site. This includes processing payment information, arranging shipping, and providing invoices and order confirmations. Furthermore, we utilize this Contact Information to:

  • Communicate with you regarding your orders or inquiries
  • Screen orders for potential risks or fraudulent activities
  • Provide you with relevant information or advertisements related to our products or services, based on your preferences
The Device Information we collect is used to help us identify and mitigate potential risks and fraud, particularly by analyzing your IP address. It also enables us to improve and optimize the Site's functionality, generate analytics about how customers browse and interact with the Site, and evaluate the effectiveness of our marketing and advertising campaigns.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Tilda to power our website, you can read more about how Tilda uses your Personal Information here: https://tilda.cc/privacy/.

We also use Google Analytics to help us understand how our customers use the Site , you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to serve you better with our local business partners responsible for your territory or to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As stated earlier, we may use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may interest you. To opt-out of targeted advertising, you can use the following links:

Furthermore, you can visit the Digital Advertising Alliance's opt-out portal at http://optout.aboutads.info/ to opt-out of some of these services.

Policy for Children

The Site is not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16 years of age. If you are a parent or guardian and believe that we may have collected personal information from your child without your consent, please contact us immediately using the contact information provided below. We will take prompt steps to remove any such information from our records and to discontinue any related services.

Data Retention

We will retain your Contact Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Changes to the Privacy Policy

We may update this Privacy Policy from time to time in response to operational, legal, or regulatory changes. We encourage you to periodically review this page for any updates. We will notify you of any material changes by posting the updated Privacy Policy on the Site and updating the effective date.

Contact Us

For more information about our privacy practices, if you have questions, concerns, or wish to make a complaint, please contact us by email at info@swissfurnace.com or by mail using the details provided below:

Swiss Furnace GmbH
Platz 4, Technopark Luzern
6039 Root D4, LU
Switzerland

We will address your inquiries and concerns promptly and in accordance with applicable privacy laws.

Thank you for your understanding, and apologize for any confusion caused.

© Swiss Furnace GmbH, 2023
We value your privacy

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